Identity and communication design for a hypothetical initiative that would connect the fifty beaches in the Greater Geneva geographic area.

Work developed during a class at HEAD – Genève in collaboration with Joanne Joho. Here, we were asked to imagine how different places in the Greater Geneva area could be linked to each other. Joanne and I decided to work on the beaches around Lake Geneva and we conceived an intitiative that would offer a boat transport service to connect all these public beaches. These images show our proposition for the promotion of the initiative.